Get Smart
Content Marketing for Public Affairs Pros
The future of marketing lies with content creation.
Learn how your organization can leverage content marketing to build a base of loyal supporters and/or advocates. We’ll share tips and tactics for creating quality, shareable content that will increase your organization’s visibility and organic following.
Speakers

Jeff Mascott is Adfero Group’s managing partner.
With a unique blend of political experience, business savvy, communications and technology expertise, Jeff has helped Adfero become a public relations leader that is consistently recognized for staying ahead of industry trends.
Where and When
Friday, July 19, 2013 (9:00 am – 10:30 am)
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